You don't need ad hacks, you need great marketing.
Button pushing in the Facebook ads manager won’t help you to get to the next level. It takes hard work, a well-thought-out strategy, and continuous optimization in order to get the results you are after.If you are looking for Meta Advertising based on the fundamentals of marketing, I’m your guy.
"Strong Facebook Advertising expertise together with great business thinking skills.Camiel has been managing our Facebook Ad account for a long time and he has been really valuable for our D2C eCommerce at Eye Caramba Ltd. It has been a pleasure to work and collaborate with Camiel. He is an effective communicator with strong Social Media Advertising expertise, and the reporting has been really transparent.Would totally recommend working with Camiel and he is also a very valuable business sparring partner with great business thinking skills."- Eetu Valtonen - Head of Growth at Eye Caramba Ltd.
"Can recommend Camiel & Social Rose Media! Camiel was able to declutter our accounts and implement a range of strategies to get our account profitable. Professional to deal with and always available when needed!"- Matthew Childs - CEO & Founder of Wine Stash
"We worked with Camiel on our first online program launch last year during our FB campaign and truly appreciated his professionalism, thoroughness, and also his ability to “sense between the lines” to understand our clients, as well as the technical parameters, have to be modified or kept during a campaign, what the best next steps are. We totally trusted his decisions during the entire launch process, and will hire him again."- Laurence Methot - co-founder of the MyPhoenix methodology
Facebook ads have changed
Where it used to be possible to get away with mediocre marketing, that’s not the case anymore. These days, you need to be able to write a page in your customer’s diary to be able to truly scale your advertising efforts. That’s why I go beyond just pushing buttons in the ads manager. I help you to work on the fundamentals so that we are actually able to create Meta advertising campaigns that perform.
I believe that with combined effort, we can make a lot happen. Yes, I will take care of setting up, managing, and optimizing your Meta advertising campaigns. But I see the collaboration with my clients as much more than just that. I’m heavily invested in the select amount of clients I’m working with. This means that I won’t hesitate to look beyond my ads manager dashboard to look for opportunities to grow your business. The stronger we can make the business fundamentals, the better our advertising will perform.
No Facebook ad hacks, but long-term growth
The days of the ad hacks are over. The businesses that are winning in the current day of advertising are the businesses that have worked on their fundamentals and genuinely know their customers. I believe in collaborating with you to get to know your customers even better, so we can create the best possible Meta ads.
Creative & Messaging……. That’s where it’s at.
Ad creatives and messaging are more important than ever. That’s why I’ll also help you create new messaging angles and ideas for ad creatives to test. While I don’t create these ads myself, I would love to work with your content & design team to create ads that actually perform.
What’s needed for a successful collaboration?
To get the most out of Meta advertising, your business needs to be ready for it. Some businesses just aren’t at a stage where advertising on Facebook and Instagram makes sense for them (yet). If you can check-off the following boxes, I’m confident we can see some great results when working together.
Your business has a proven product-market fit and has been generating consistent sales.
You have the ability to invest in consistently creating new ad creatives.
You’re not solely dependent on one traffic source.
You’re investing in retention marketing to get the most out of your existing customer base.
You understand that ads aren’t a magic bullet and that solid business fundamentals need to be in place to be able to get the most out of your Meta advertising campaigns.
"We brought in Camiel after running our FB and Insta ads ourselves for a while. There's more to it than you think, so it was the right step to outsource this. Camiel looks beyond just the FB and Insta ads. He looks at the whole picture and thinks along well. He proposes solutions and ideas, is flexible and takes on extra tasks. Camiel is definitely worth outsourcing your advertising to."
"- Heidy Koelewijn - Co-Founder of Studio C Online
Camiel is AWESOME. An undoubted talent in his field and value for what he will bring to your company. Highly recommended. He takes initiative and doesn't tread on egg shells around you. He will tell you exactly what is in the best interest of your company. Listen to him :)."- Michael Langdon - Director of Levity
"It is a pleasure to work with Camiel, his experience in social media has helped us grow as a company and reduce costs. Thank you"- Walter Salchli - Founder of alao
Working together: a step-by-step process
To get the most out of our collaboration, this is what the approach would look like.
Tell me all about it
I want to know everything. From learning what makes your customers tick to knowing more about your current and previous advertising efforts to getting to know your product range. By getting a true understanding of your business, I’m able to serve you and your customers in the best possible way.
Making use of what’s already there
Any advertising you have previously run on Meta will give me valuable insights into what has been working and what hasn’t been working for you in the past. That’s why I will audit your current ad account to spot opportunities and see if we can double down on what has already been working.
Now I know everything about your business and I have analyzed your previous Meta advertising campaigns. Based on my insights we will discuss our moves going forward. This will involve getting new creative angles to test, talking about campaign structure, and looking for opportunities to improve on business fundamentals.
It’s time to start up new campaigns, double down on what has already been working and launch new creative tests.
Whether we get great results right out of the gate or not, all data we generate will lead to insights we can use to improve. During our biweekly meetings, we will have time to analyze results, look at upcoming campaigns and strategize on new creative concepts to test. There’s always room to improve, so this will be an ongoing process.
Hi! 👋 I'm Camiel de Roos, and I love to help businesses like yours grow through running ads on Meta. These days it is so easy to just chase that guru’s latest secret Facebook ad hack, but I don’t believe in quick fixes. It takes hard work, a well-thought-out strategy, and continuous optimization in order to get the results you are after. And in order to create predictable and scalable advertising campaigns, it takes more than touching a couple of buttons in the ads manager and ramping up your budgets.I'm passionate about helping my clients to grow their businesses in a sustainable way. No fluff, no 'secret tactics', but creating and executing strategies that actually drive growth in the long-term. And of course, perhaps even more important, having fun doing so together!
Ready for the next step in your business?
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