You don't need ad hacks, you need great marketing.

Button pushing in the Facebook ads manager won’t help you to get to the next level. It takes hard work, a well-thought-out strategy, and continuous optimization in order to get the results you are after.If you are looking for Meta Advertising based on the fundamentals of marketing, I’m your guy.

"Strong Facebook Advertising expertise together with great business thinking skills.Camiel has been managing our Facebook Ad account for a long time and he has been really valuable for our D2C eCommerce at Eye Caramba Ltd. It has been a pleasure to work and collaborate with Camiel. He is an effective communicator with strong Social Media Advertising expertise, and the reporting has been really transparent.Would totally recommend working with Camiel and he is also a very valuable business sparring partner with great business thinking skills."- Eetu Valtonen - Head of Growth at Eye Caramba Ltd.

"Can recommend Camiel & Social Rose Media! Camiel was able to declutter our accounts and implement a range of strategies to get our account profitable. Professional to deal with and always available when needed!"- Matthew Childs - CEO & Founder of Wine Stash

"We worked with Camiel on our first online program launch last year during our FB campaign and truly appreciated his professionalism, thoroughness, and also his ability to “sense between the lines” to understand our clients, as well as the technical parameters, have to be modified or kept during a campaign, what the best next steps are. We totally trusted his decisions during the entire launch process, and will hire him again."- Laurence Methot - co-founder of the MyPhoenix methodology

Facebook ads have changed

Where it used to be possible to get away with mediocre marketing, that’s not the case anymore. These days, you need to be able to write a page in your customer’s diary to be able to truly scale your advertising efforts. That’s why I go beyond just pushing buttons in the ads manager. I help you to work on the fundamentals so that we are actually able to create Meta advertising campaigns that perform.

Real collaboration

I believe that with combined effort, we can make a lot happen. Yes, I will take care of setting up, managing, and optimizing your Meta advertising campaigns. But I see the collaboration with my clients as much more than just that. I’m heavily invested in the select amount of clients I’m working with. This means that I won’t hesitate to look beyond my ads manager dashboard to look for opportunities to grow your business. The stronger we can make the business fundamentals, the better our advertising will perform.

No Facebook ad hacks, but long-term growth

The days of the ad hacks are over. The businesses that are winning in the current day of advertising are the businesses that have worked on their fundamentals and genuinely know their customers. I believe in collaborating with you to get to know your customers even better, so we can create the best possible Meta ads.

Creative & Messaging……. That’s where it’s at.

Ad creatives and messaging are more important than ever. That’s why I’ll also help you create new messaging angles and ideas for ad creatives to test. While I don’t create these ads myself, I would love to work with your content & design team to create ads that actually perform.

What’s needed for a successful collaboration?

To get the most out of Meta advertising, your business needs to be ready for it. Some businesses just aren’t at a stage where advertising on Facebook and Instagram makes sense for them (yet). If you can check-off the following boxes, I’m confident we can see some great results when working together.

  • Your business has a proven product-market fit and has been generating consistent sales.

  • You have the ability to invest in consistently creating new ad creatives.

  • You’re not solely dependent on one traffic source.

  • You’re investing in retention marketing to get the most out of your existing customer base.

  • You understand that ads aren’t a magic bullet and that solid business fundamentals need to be in place to be able to get the most out of your Meta advertising campaigns.

"We brought in Camiel after running our FB and Insta ads ourselves for a while. There's more to it than you think, so it was the right step to outsource this. Camiel looks beyond just the FB and Insta ads. He looks at the whole picture and thinks along well. He proposes solutions and ideas, is flexible and takes on extra tasks. Camiel is definitely worth outsourcing your advertising to."
- Heidy Koelewijn - Co-Founder of Studio C Online

Camiel is AWESOME. An undoubted talent in his field and value for what he will bring to your company. Highly recommended. He takes initiative and doesn't tread on egg shells around you. He will tell you exactly what is in the best interest of your company. Listen to him :)."- Michael Langdon - Director of Levity

"It is a pleasure to work with Camiel, his experience in social media has helped us grow as a company and reduce costs. Thank you"- Walter Salchli - Founder of alao

Working together: a step-by-step process

To get the most out of our collaboration, this is what the approach would look like.


Tell me all about it

I want to know everything. From learning what makes your customers tick to knowing more about your current and previous advertising efforts to getting to know your product range. By getting a true understanding of your business, I’m able to serve you and your customers in the best possible way.


Making use of what’s already there

Any advertising you have previously run on Meta will give me valuable insights into what has been working and what hasn’t been working for you in the past. That’s why I will audit your current ad account to spot opportunities and see if we can double down on what has already been working.



Now I know everything about your business and I have analyzed your previous Meta advertising campaigns. Based on my insights we will discuss our moves going forward. This will involve getting new creative angles to test, talking about campaign structure, and looking for opportunities to improve on business fundamentals.



It’s time to start up new campaigns, double down on what has already been working and launch new creative tests.


Continuous improvement

Whether we get great results right out of the gate or not, all data we generate will lead to insights we can use to improve. During our biweekly meetings, we will have time to analyze results, look at upcoming campaigns and strategize on new creative concepts to test. There’s always room to improve, so this will be an ongoing process.

About me

Hi! 👋 I'm Camiel de Roos, and I love to help businesses like yours grow through running ads on Meta. These days it is so easy to just chase that guru’s latest secret Facebook ad hack, but I don’t believe in quick fixes. It takes hard work, a well-thought-out strategy, and continuous optimization in order to get the results you are after. And in order to create predictable and scalable advertising campaigns, it takes more than touching a couple of buttons in the ads manager and ramping up your budgets.I'm passionate about helping my clients to grow their businesses in a sustainable way. No fluff, no 'secret tactics', but creating and executing strategies that actually drive growth in the long-term. And of course, perhaps even more important, having fun doing so together!

Ready for the next step in your business?

Privacy Policy

Our Privacy Policy was last updated on 06-07-2022.This Privacy Policy describes Our policies and procedures on the collection, use, and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.
Interpretation and Definitions
InterpretationThe words in which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in the plural.DefinitionsFor the purposes of this Privacy Policy:"Account" means a unique account created for You to access our Service or parts of our Service."Company" (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Social Rose Media.For the purpose of the GDPR, the Company is the Data Controller."Country" refers to the Netherlands."Cookies" are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses."Data Controller", for the purposes of the GDPR (General Data Protection Regulation), refers to the Company as the legal person which alone or jointly with others determines the purposes and means of the processing of Personal Data."Device" means any device that can access the Service such as a computer, a cell phone or a digital tablet."Personal Data" is any information that relates to an identified or identifiable individual.For the purposes of GDPR, Personal Data means any information relating to You such as a name, an identification number, location data, online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, or economic, cultural, or social identity."Service" refers to the Website."Service Provider" means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used. For the purpose of the GDPR, Service Providers are considered Data Processors."Usage Data" refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit)."Website" refers to Social Rose Media, accessible from,, &"You" means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.Under GDPR (General Data Protection Regulation), You can be referred to as the Data Subject or as the User as you are the individual using the Service.Collecting and Using Your Personal DataTypes of Data CollectedPersonal DataWhile using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:- Email address
- First name and last name
- Phone number
- Address, State, Province, ZIP/Postal code, City
- Usage Data
Usage DataUsage Data is collected automatically when using the Service.Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.Tracking Technologies and CookiesWe use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:- Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies.- Web Beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser.We use both Session and Persistent Cookies for the purposes set out below:- Necessary / Essential CookiesType: Session CookiesAdministered by: UsPurpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.- Cookies Policy / Notice Acceptance CookiesType: Persistent CookiesAdministered by: UsPurpose: These Cookies identify if users have accepted the use of cookies on the Website.- Functionality CookiesType: Persistent CookiesAdministered by: UsPurpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.- Tracking and Performance CookiesType: Persistent CookiesAdministered by: Third-PartiesPurpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features or new functionality of the Website to see how our users react to them.For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.Use of Your Personal DataThe Company may use Personal Data for the following purposes:- To provide and maintain our Service, including to monitor the usage of our Service.- To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.- For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.- To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.- To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.- To manage Your requests: To attend and manage Your requests to Us.- For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.- For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.We may share Your personal information in the following situations:- With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, for payment processing, to contact You.- For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.- With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.- With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.- With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.- With Your consent: We may disclose Your personal information for any other purpose with Your consent.Retention of Your Personal DataThe Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.Transfer of Your Personal DataYour information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.Disclosure of Your Personal DataBusiness TransactionsIf the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.Law enforcementUnder certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).Other legal requirementsThe Company may disclose Your Personal Data in the good faith belief that such action is necessary to:- Comply with a legal obligation
- Protect and defend the rights or property of the Company
- Prevent or investigate possible wrongdoing in connection with the Service
- Protect the personal safety of Users of the Service or the public
- Protect against legal liability
Security of Your Personal DataThe security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.Detailed Information on the Processing of Your Personal DataThe Service Providers We use may have access to Your Personal Data. These third-party vendors collect, store, use, process and transfer information about Your activity on Our Service in accordance with their Privacy Policies.AnalyticsWe may use third-party Service providers to monitor and analyze the use of our Service.Email MarketingWe may use Your Personal Data to contact You with newsletters, marketing or promotional materials and other information that may be of interest to You. You may opt-out of receiving any, or all, of these communications from Us by following the unsubscribe link or instructions provided in any email We send or by contacting Us.PaymentsWe may provide paid products and/or services within the Service. In that case, we may use third-party services for payment processing (e.g. payment processors).We will not store or collect Your payment card details. That information is provided directly to Our third-party payment processors whose use of Your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.GDPR Privacy PolicyLegal Basis for Processing Personal Data under GDPRWe may process Personal Data under the following conditions:- Consent: You have given Your consent for processing Personal Data for one or more specific purposes.- Performance of a contract: Provision of Personal Data is necessary for the performance of an agreement with You and/or for any pre-contractual obligations thereof.- Legal obligations: Processing Personal Data is necessary for compliance with a legal obligation to which the Company is subject.- Vital interests: Processing Personal Data is necessary in order to protect Your vital interests or of another natural person.- Public interests: Processing Personal Data is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Company.- Legitimate interests: Processing Personal Data is necessary for the purposes of the legitimate interests pursued by the Company.

In any case, the Company will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.Your Rights under the GDPRThe Company undertakes to respect the confidentiality of Your Personal Data and to guarantee You can exercise Your rights.You have the right under this Privacy Policy, and by law if You are within the EU, to:- Request access to Your Personal Data. The right to access, update or delete the information We have on You. Whenever made possible, you can access, update or request deletion of Your Personal Data directly within Your account settings section. If you are unable to perform these actions yourself, please contact Us to assist You. This also enables You to receive a copy of the Personal Data We hold about You.- Request correction of the Personal Data that We hold about You. You have the right to have any incomplete or inaccurate information We hold about You corrected.- Object to processing of Your Personal Data. This right exists where We are relying on a legitimate interest as the legal basis for Our processing and there is something about Your particular situation, which makes You want to object to our processing of Your Personal Data on this ground. You also have the right to object where We are processing Your Personal Data for direct marketing purposes.- Request erasure of Your Personal Data. You have the right to ask Us to delete or remove Personal Data when there is no good reason for Us to continue processing it.- Request the transfer of Your Personal Data. We will provide to You, or to a third-party You have chosen, Your Personal Data in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information which You initially provided consent for Us to use or where We used the information to perform a contract with You.- Withdraw Your consent. You have the right to withdraw Your consent on using your Personal Data. If You withdraw Your consent, We may not be able to provide You with access to certain specific functionalities of the Service.Exercising of Your GDPR Data Protection RightsYou may exercise Your rights of access, rectification, cancellation and opposition by contacting Us. Please note that we may ask You to verify Your identity before responding to such requests. If You make a request, We will try our best to respond to You as soon as possible.You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data. For more information, if You are in the European Economic Area (EEA), please contact Your local data protection authority in the EEA.Children's PrivacyOur Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.Links to Other WebsitesOur Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.Changes to this Privacy PolicyWe may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.Contact MeIf you have any questions about this Privacy Policy, You can contact us:- By calling me: +31615008959
- By sending me an email